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Masters is a complete and utter fuck-up.


Masters is a premium products, high margin business competing against Bunnings which is the opposite - a totally different beast to their lower margin, high volume supermarkets. One could see Masters was doomed from the beginning.


Masters is for when Bunnings is too busy.


Having worked sausage sizzles at both Bunnings and Masters I can corroborate this. Masters is empty in comparison.

Closer to topic though, when buying a new TV last week my wife and I didn't even consider Dick Smith. They can't really compete with Harvey Norman, Retravision, Good Guys or JB Hi Fi.

Meanwhile, Jaycar and Altronics have slotted nicely into the hobby electronics market that used to be Dick Smith's domain.


The other day I had to buy some locknuts. I was in a hurry so I went to Masters. Ain't nothing premium about locknuts.




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