Companies in the grocery market have already gone bankrupt because they couldn't be competitive at billions in sales. I'd have either partnered with a strong company to invest in new stores with a profit cut plus discounted Google tech to make them competitive. Or straight up bought companies that produce things like salt, sugar, or key brands that fuel grocery sales. That's what the elites, esp Koch Brothers, are doing. It's recession-resistant, too.
> Companies in the grocery market have already gone bankrupt because they couldn't be competitive at billions in sales.
Google isn't entering the grocery market, its expanding its existing presence in the delivery market partnering with existing stores that are in the grocery market (some of which are already retail partners for Google Express, which has been around for a while for dry goods, and is just expanding to include fresh groceries.)