I think YouTube is enough to drive consumer demand, whatever Steve says.

_zhqs · on April 13, 2010

YouTube runs h.264 for iPad and iPhone connections.

jrockway · on April 13, 2010

Google runs YouTube.

drewcrawford · on April 12, 2010

If this was true, I would think Google would be using YouTube as a negotiating chip to get, say, Voice or Navigation on the iPhone.

pavs · on April 13, 2010

yesbabyyes is not suggesting that Google will force Apple in to adopting VP8, he is just pointing out the fact that if Apple doesn't support VP8 their users won't be able to watch YouTube videos. Google won't have to do anything, Apple consumers will pressure Apple to adopt this standard in order to be able to play YouTube videos.

YouTube is bigger than Steve's perceived ego.