I'm somewhat reminded of Jack Tramiel's pricing scheme in the mid-late 80s with Commodore. Great, popular machines beating everyone on price until they couldn't afford to anymore. They didn't capture the market and they failed.
Tramiel left Commodore while it was still very successful, founded new company, bought Atari and tried to replicate Commodore 64 success with Atari ST.
Commodore failed because they failed to transition from Commodore 64 to a better specced machines, despite having a technological marvel at their hands (Commodore Amiga).
