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Right now our marketing budget rounds to zero. We have a growth team that is mostly focused on making sure the admissions funnel runs smoothly, and get about 1,000 organic applications/week.

We have ~80 full-time employees and about 200 part-time. 40 of the full-time and all 200 part-time are dedicated to teaching/career coaching.



> We have ~80 full-time employees and about 200 part-time. 40 of the full-time and all 200 part-time are dedicated to teaching/career coaching.

What does this mean? I was interested in a breakdown between "people who teach students" and "people who sell stuff," and I don't see how "marketing" and "growth team" differ. As far as I can tell, you're saying that you hired 40 coders, 200 temps as teachers, and 40 salespeople to pitch them to employers ("career coaching").


There are a lot of people required to run a company/school that don’t fall into those categories. Outside of teachers and career coaches we have:

growth (what you call marketing)

student success (student support)

* engineering

* analytics

* finance

* operations/HR

The marketing team to instructor ratio is about 1:50




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