> For some of these companies, I applied with a non-traditional, branded resume. ... Since I only used these types of resumes with 6 applications, I’d say glowing compliments on 3 out of 6 is pretty solid performance.
If we view the purpose of a resume as getting an interview, then that's how we should evaluate changing them. By my reading Matt scored an interview 4 out of 6 times, a 66 percent success rate. Assuming the rest are the control, that leaves 10 applications and 3 interviews -- 30 percent!
That's pretty great really, but we have to wonder, did Matt randomly choose which companies got the experimental treatment, or were certain companies 'too risky' to try something new with? Or did he try to match up his application style to the companies somehow?
If we view the purpose of a resume as getting an interview, then that's how we should evaluate changing them. By my reading Matt scored an interview 4 out of 6 times, a 66 percent success rate. Assuming the rest are the control, that leaves 10 applications and 3 interviews -- 30 percent!
That's pretty great really, but we have to wonder, did Matt randomly choose which companies got the experimental treatment, or were certain companies 'too risky' to try something new with? Or did he try to match up his application style to the companies somehow?