1) The writer should make a conscious effort to keep his or her sentences as long as possible; just one word: the flow; some shorter sentences can be juxtaposed, periods replaced with comas or semicolons; the abundance of adjectives and adjective phrases never hurt --
2) The passive voice has to be chosen whenever possible; safer, less offensive, less responsible language is the enabler
3) Possessive determiners are to be preferred over personal pronouns, the passive voice is based on their liberal use
4) Thesaurus is considered by some to be essential for richer and more subtle communication, word substitutions refine the ideas being conveyed to the reader --
-- the reader should be never explicitly solicited to do anything -- he or she should be free-willed into doing
6) Consideration of these dos and donts will likely unleash also the power of nominalization; nominalized verbs put action first
1) The writer should make a conscious effort to keep his or her sentences as long as possible; just one word: the flow; some shorter sentences can be juxtaposed, periods replaced with comas or semicolons; the abundance of adjectives and adjective phrases never hurt --
2) The passive voice has to be chosen whenever possible; safer, less offensive, less responsible language is the enabler
3) Possessive determiners are to be preferred over personal pronouns, the passive voice is based on their liberal use
4) Thesaurus is considered by some to be essential for richer and more subtle communication, word substitutions refine the ideas being conveyed to the reader --
-- the reader should be never explicitly solicited to do anything -- he or she should be free-willed into doing
6) Consideration of these dos and donts will likely unleash also the power of nominalization; nominalized verbs put action first
*) Bullet lists are the standard punctuation;
/s