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The "adult" cereals have the same advantages, with a lot less sugar.

My parents would only buy the relatively plain ones -- Weetabix, Shredded Wheat and so on.

The first time we went to the USA I was 12. We bought colourful cereal for the novelty of it, but the next morning I could barely eat it. It was insanely sweet! (Presumably with HFCS, which I wouldn't have experienced before.) Unsurprisingly, there was no pressure from my parents to finish the bowl, or the rest of the box.



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