You know, I cleaned out my grandparent's old house recently and came across a Schwin exercise bike from probably the 70's. It has some sort of speedometer/dynomometer thing, a resistance adjustment, and a mechanical timer. You know what? I got up on it and went for 10 minutes and my heart was beating faster and my legs felt like they were getting a workout. What more do you need in a bike? Especially now - I had my phone to listen to a podcast and watch to monitor heartrate if I'd like - what else does a bike need to do?
I feel like this exact question was asked in a meeting then peloton appeared. It turns out a bike also needs to have an ipad strapped to the front with a fitness instructor reading your name off a list of connected users and offering personalized praise. That'll be $1500 up front then $40 a month please.
I slightly worry when I have some product I rely on in my daily life that just does its job well. How long until the corporate race to the bottom hits this industry too?