You have a point with this. I personally prefer to focus on content instead of having to ignore advertising that I will never click on unless I'm actually in a buying mode; when I'm NOT in a buying mode, there is no way in hell I'm clicking on that irritating HP flash eye-sore! If merely being exposed to an advertiser's message is the purpose of advertising on websites, then I would have to politely/respectfully say that I prefer not to be exposed to that which I am not choosing to have exposure.
I'm overwhelmed as it is...ad-blocking really helps turn down the noise. To me the whole approach of blasting users with advertisement is flawed, unless of course I'm actually in the mode of purchasing something, in which case I will gladly jump to Chrome or Safari (on my Mac at home).
I think having the freedom to turn the noise off/on as you see fit is part of a larger trend of the future where you have the option to do as you wish. Afterall, isn't freedom one of the core principles of the internet?
I'm overwhelmed as it is...ad-blocking really helps turn down the noise. To me the whole approach of blasting users with advertisement is flawed, unless of course I'm actually in the mode of purchasing something, in which case I will gladly jump to Chrome or Safari (on my Mac at home).
I think having the freedom to turn the noise off/on as you see fit is part of a larger trend of the future where you have the option to do as you wish. Afterall, isn't freedom one of the core principles of the internet?