All they've done since they acquired it is CLONE SNAP (aka stories) and add it to IG, and now they're just cloning TikTok because Facebook hasn't ever had an original idea.
That's not true. Frankly, it's clear you simply don't know what you're talking about.
They've built an entire monetization engine around it, made a TON of improvements around how media works, added several new formats, built a ton of anti-spam detection/eradication/moderation that works at scale and makes the product actually usable, launched in so many countries with language/accessibility support, and so much more that Instagram couldn't have done as a standalone company.
When Facebook bought Instagram, it was just a speck - it wasn't even a business. It's not even close to the juggernaut it is today.
There's a ton of stuff that goes into scaling products like this. If you want to have a rational conversation about this you have to go deeper than using all caps CLONE. You don't go from 27M to >2B users and from $0 to >$25B in revenue just...randomly.
All they've done since they acquired it is CLONE SNAP (aka stories) and add it to IG, and now they're just cloning TikTok because Facebook hasn't ever had an original idea.