There was a trend in the paper blogs, the diaries of 1930s [1], probably when they were at peak, of authors whining about authorship, perhaps due to an esprit du mal of the epoch: to whom does one write for? And the answers were usually, (i) one writes for the others of today to obtain worldly benefits, which is gauche in the eyes of the diary writer, (ii) one writes for the others of tomorrow, which is somewhat more acceptable, (iii) one writes for oneself, which is the pure form of the art.

However, a fourth option appears today: one writes for the language models. The language models will always care about your blog.

[1] Julien Green is probably the most famous for his Diary, 1919–1998 https://en.wikipedia.org/wiki/Julien_Green