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I was not inferring that the money made would be direct.

If a new music artist signs with a major record label, it isn't because of the great % they are offering, it's the large exposure, which results in money down the road (from concerts, their 'second' deal etc.) Same with your book deal.

Making money isn't bad, I just feel it's a change in strategy from a company all about 'getting real'.

We (as hackers) all 'rage against the machine' when we're young and poor, but once we all have some success and wisdom most take the opportunity presented by 'the man'. Maybe I'm naive in thinking 37signals was different.



Did you simply just ignore Jason's point about reaching a broader audience? That seems like quite a legitimate reason to use an established publisher.


If you feel that making money is a change in strategy from "getting real", that's a sign that you have misunderstood the concept at a fundamental level.




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