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Alas, not gonna happen indeed.

I once believed that BSD with an Apple interface was the Utopia of computing, but no. And it took me a couple of years to understand why. I came up with a different way to say the same thing: Apple is about productizing computing ideas. But it does mean closing them down. A product is not a platform. And Xcode is just a nuisance to Apple, a requisite rather than a goal.

Sometimes productizing means making the same thing much cheaper, like their first mouse. Sometimes it is making the same thing much more expensive than necessary, like present Macs.

But the common thread is to upsell your costumer. To make him come back. This is all Apple is about. It has the advantage of pampering a prized costumer, but it has the disadvantage of locking you.

To the people saying Apple is the new MicroSoft, at first Apple was the one and only personal computer company. It used to be king of the hill. It was busted when the open-ness of the IBM PC turned out to incur cluster effects.

For all we know, this post-PC era can also witness a similar disruption. esr really thinks Android is already doing it. Lets hope.

But Apple can't do open. It is not that it would "diminish returns". It is that it goes against the very company strategy. It is cute that Woz prefers not to acknowledge it, but that is all.



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