The end game is its a sales person and not only is it suggesting things to you undisclosed. It's using all of the emotional mechanisms that a sales person uses to get you to act.
My go-to example is The Truman Show [0], where the victi--er, customer is under an invisible and omnipresent influence towards a certain set of beliefs and spending habits.
100% end game - no way to finance all this AI development without ads sadly - % of sales isn't going to be enough - we will eventually get the natural enshittification of chatbots as with all things that go through these funding models.
