It sounds like you know a lot more about him and the context than I do, the angle I am coming from is mass audience. This reached far, to the point I have no clue who he is and what else is going on. That’s why sometimes messages like those can be misunderstood, so I like to err on the side of caution over personal. Didn’t mean to say personal = bad, but that if you wish to change a broad status quo and raise awareness then communication is tricky!