Businesses have hundreds of flexible easy systems to let end-users create quick business rule based solutions (particularly for reporting purposes) and have had them since the late 80s maybe earlier, the corporate landscape is littered with them. I wish you the best of luck, that's a tough market to get into.
Thank you for the feedback. Perhaps if we add things like support for version control systems, play well with releasing code to multiple environments, and add UI elements that enforce cloning chunks of code so that changes are isolated and the system can maintain it's coherence even among disparate users we can avoid becoming some of those issues. Something to think on...
That's definitely a step in the right direction. The biggest hurdle you'll have to overcome is getting your application to enforce a process, that's a lot harder than you think it is because people tend to take the path of least resistance and process is rarely that path. You'll have to get buy-in from very high levels of any organization you work with, otherwise things will devolve quickly. Either way, good luck, I'll check out your product demo when you've completed it.