There are a handful of private services for which the market is both cornered by a handful of participants and a necessity to modern life. Opting out of those is about as easy as opting out of laws, both of which require a form of essentially going off grid or on the lam.
Also, it is important to realize that the consolidation of data by businesses is exactly what makes it so easy for government to show up and say "I'll have some of what he's having."
Businesses leverage their power over people to get at data they otherwise wouldn't like to share.
Governments leverage their power over businesses to get at data they otherwise wouldn't like to share.
You can argue that the power in question is different, and that's an important piece of the conversation to have. But overstating that facet becomes a smokescreen for an "it's OK for me to do, but don't do it to me" argument.
Also, it is important to realize that the consolidation of data by businesses is exactly what makes it so easy for government to show up and say "I'll have some of what he's having."
Businesses leverage their power over people to get at data they otherwise wouldn't like to share.
Governments leverage their power over businesses to get at data they otherwise wouldn't like to share.
You can argue that the power in question is different, and that's an important piece of the conversation to have. But overstating that facet becomes a smokescreen for an "it's OK for me to do, but don't do it to me" argument.